KAI is a high end Hawaiian unisex shaving brand. With its vegan and natural ingredients suitable for all skin types. The target demographic is young adults 20-35 years of age, who are looking for a modern, youthful shaving products for all skin types.
For my school project, I created a brand called KAI, a high-end Hawaiian unisex shaving line. KAI stands out because it uses vegan and natural ingredients, making it suitable for all skin types. The target demographic is young adults aged 20 to 35 seeking modern and youthful shaving products. I aimed to combine quality and inclusivity while reflecting the vibrant essence of Hawaiian culture in the brand’s identity.